Readers Day Toolkit
08. Additional Features
To sell or not to sell?
Getting a bookshop to support the event is vital. While we want participants at our days to rush to the library and borrow all the books they have heard about, readers also want to indulge their enthusiasm instantly. The availability of a writer to sign a book can often encourage a spur of the moment purchase and can add to the enjoyment of the day for individual readers. Getting a book signed can provide a moment of intimacy between reader and writer which is mutually appreciated.
Publishers are much more likely to support days if books are being sold as well as talked about and this is particularly important if writers are participating to promote their latest title.
It is an added bonus if the bookshop offers discount on purchases. Some bookshops have included a voucher for goody bags which encourage readers to return to their shop later. We ought to offer an incentive for library use such as free reservations or DVD/audio loans.
Be careful if you are thinking of holding a "bring and buy" bookstall as well as offering new books. While they do work side-by- side you need to inform the bookseller if you are going to do this. One won't detract from the other if you have a large and enthusiastic audience, but might if numbers are small.
Added extras
Your day is intended to be enjoyable and inspirational. Any added activities that can be included add to the "fun feel" of the day. Don't overdo this element though as many people appreciate the opportunity to relax and talk to each other-they don't necessarily want to be bombarded with extra activities.
A welcome pack looks professional and ensures you have distributed vital publicity about library services to everyone attending.
Preparing a quiz is easy and provides an excuse for readers to talk to each other, as well as the anticipation of winning.
Local small presses, magazine publishers, local writing groups can be invited to display and sell their products. They welcome the opportunity to publicise themselves to keen readers.
Asking people to name their favourite book or their Room 101 book provides another talking point and results can be announced at the end of the day. An easy way of doing this is to ask people to nominate these at the point of booking. Favourite books can then be included on name badges to provide a further talking point.
Do try and include the opportunity for audience questions each time they come together. This helps the audience to feel included. They may also have been "spoiled for choice" and want opportunity to ask one writer a question even though they haven't selected their workshop.
Time To Read currently has a full time paid co-ordinator, supported by Arts Coucil of England and Museums, Libraries and Archives, North West.